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Email Data – 150,000


  • GDPR level consent – Permission based data of active users
  • Intelligent send so emails are sent over 24 hours at the optimum time a consumer opens an email 
  • Open & read rates avg 10%-30% with CTR rates subject to the offer or proposition
  • Resends to non openers available within 48 hours of first send and best in industry CPM rates

Target Key Consumer Segments for Your Email Campaigns

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Mums under 50 = 80,000 records Smartphone & Tablet Users = 43,000 records Consumers aged 50+ = 32,000 records Consumers Aged 25-34 with Income = 40,000 records Consumers aged 18-24 = 26,000 records


**We work the data hard to get you the results you need for example:

    • Intelligent Time Sending

      We deploy data over 24 hours to match the optimum open times for each recipient and our score with ISP providers is very high ensuring maximum deliverability to the recipient’s inbox.
    • Resends to non-openers

      Within 48 hours of first deployment (Discount rate available).
    • Split Content Testing

      Use different creatives or subject lines to test performance for the first 1000 emails then the balance of the data is diverted to the better performing creative and subject line.

We build email creatives

    From images and text supplied optimised for ISP providers – €500 per email template.

**Open rates average 10% to 30% once targeted to relevant consumer segments with a strong offer.


** Discounts available based on volume of data:

Set Up


Base Rentals

per 1000


per 1000

Minimum Order


Scale up Using Ireland’s Email Data Universe – 1.5m Records

Target over 1.5m email records in Ireland all sourced from credible Irish based publishers

CategorySelectionsNo. Of Records
TelecomsAge & gender650,000
Online RetailGender235,000
Entertainment60/40 female110,000
Parent & PregnancyGender, no. of children & 95% female165,000
Weddings98% female30,000
HealthAge & gender70,000
Total No. of Records 1,545,000


DataXcel Online has case studies and details of campaigns across many market sectors.

We believe in transparent marketing practices to help marketing teams deliver against their required ROI.

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