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SMS Has A 98% Open Rate In Ireland

December 12, 2018

How effective is SMS Marketing in Ireland? These stats show just how useful it can be when used in the marketing mix. 1.) SMS has an average open rate of 98%. 2.) 95% of SMS are read within 3 minutes (Source: Forbes). 3.) 75% of people would like to have offers sent to them via SMS (Source: Digital Marketing Magazine) 4.) The average person looks at their phone 80 times a day. SMS is a very effective channel when used as a sharp, quick delivery of an offer lead message which is relevant to the target audience. For example : Boost your final pre Christmas offers, ( Get XYZ today when you click here), support an email campaign to openers to further improve a call to action or conversion rate, reminders, trigger impulse call to actions and so on. DataXcel Ltd are Ireland’s only collector of SMS data which is validated in real time, is passed through a zero tolerance GDPR compliance process and is limited in the use of the data through our data usage policies, which simply means a user receives a very limited number of sms messages per year which meets their tolerance expectations. For last minute December SMS packages to include deployment email: laurence.masterson@dataxcel.ie or call +353 56 7790295 Wishing you and yours a very Merry Christmas and the very best for 2019 All the best Lorcan www.dataxcel.ie