Most of the industry are eagerly awaiting the launch of the new Irish Postcode system and as we are asked all the time about eircodes we thought we would share a few updates. 1. The estimated date for launch is the 8th July. 2. The launch will only occur when the final piece of legislation […]
I went to a Data Protection event last year and a well known data protection expert stood up and told us that its not a matter of, ”If” you are going to suffer a Data Breach it is in fact ”When” given the digital age we are in and its just getting bigger. So when […]
Its one of those long standing questions does Direct mail Actually Drive Online Sales or Call to Actions and how do you measure results??? Hello, Well we researched a lot of chat forums, linkedin posts, research papers and the results as you would expect are all a bit vague, non conclusive and to be honest […]
Some times I look back and say how am I still in this industry nearly 20 years now and I have been through allot in that time from being a list broker in London in the groovy nineties to an agency account director in Dublin to managing and delivering award winning products from the likes […]
Postcodes – Even the farmers want postcodes as 40% of Irish addresses particularly in rural locations are non unique Farmers Want Postcodes The Opt In Tel Data is now over 200k records and is growing at a staggering rate. Performing exceptionally well for sectors such as Telcos, Investments, Charities, Holidays/Entertainment and Mail Order. We maintain […]
